Why Ad-Hoc Data Analysis Beats Traditional BI Dashboards
- Spreadsheet Hacker
- Sep 13, 2024
- 5 min read
Updated: Sep 14, 2024
Let's face it- traditional Business Intelligence (BI) dashboards may look pretty, but they're limiting your ability to uncover breakthrough insights. While they excel at displaying key metrics and tracking trends, they often fall short when it comes to discovering unexpected patterns or answering spontaneous business questions. This is where ad-hoc data analysis comes into play.

Ad-hoc analysis is a powerful approach that allows analysts to delve into data in a dynamic and flexible manner, providing them with the freedom to investigate datasets without being limited by pre-established dashboards or rigid structures. This approach encourages a mindset of curiosity and creativity, fostering an environment where new insights can be uncovered, and innovative solutions can be developed. By engaging in ad-hoc analysis, analysts have the opportunity to unearth hidden patterns, correlations, and opportunities that may not be readily apparent in standardized reports. This process of exploration not only enhances the depth of understanding of the data but also opens up avenues for strategic decision-making and problem-solving that can drive business growth and success. The ability to conduct ad-hoc analysis empowers analysts to adapt quickly to changing circumstances, respond to emerging trends, and make informed decisions based on real-time data insights.
In this article, we'll delve into why ad-hoc data analysis is essential for breakthrough insights and highlight three powerful tools that make it accessible—especially for those who love wielding spreadsheets. Let's get started!
Why Ad-Hoc Data Analysis Matters
Traditional BI dashboards are excellent for monitoring established Key Performance Indicators (KPIs) and tracking progress over time. They provide a high-level overview but are often limited to predefined queries and visualizations. Here's why ad-hoc analysis is a game-changer:
Flexibility: It allows you to explore data without waiting for IT or data teams to modify dashboards or reports.
Depth of Insight: By slicing and dicing data in various ways, you can uncover insights that are not immediately apparent.
Speed: Quickly respond to emerging business questions or market changes.
Innovation: Encourages experimentation, leading to innovative strategies and solutions.
If you work in data science or engineering or you might be familiar with tools like Python, Pandas, R, SQL or Jupyter notebooks. These are all very powerful options, but they come with a steep learning curve and require a high degree of technical skill. In this blog we focus on spreadsheets and similar tools, so let's look at some ways to do ad-hoc data analysis without code.
Three No-Code Tools for Powerful Ad-Hoc Data Analysis
To harness the full potential of ad-hoc analysis, you need the right tools. Here are three that stand out:
1. Gigasheet: The Scalable Spreadsheet for Big Data
If you've ever wished your spreadsheet software could handle more data without crashing, Gigasheet is the answer. It's an online spreadsheet designed to handle massive datasets—no coding or database knowledge required. It's easy to connect Gigasheet to your database, data warehouse, or to import/upload flat files.
Key Features:
Scalability: Analyze billions of rows.
Ease of Use: Familiar spreadsheet-like interface that's approachable for all skill levels.
Data Integration: Load data directly from warehouses, flat files, or even JSON files.
Advanced Functions: Perform joins (think VLOOKUP on steroids), aggregations, and filters with ease.
Why Gigasheet for Ad-Hoc Analysis?
Gigasheet bridges the gap between traditional spreadsheets and big data analytics. You can perform complex analyses that were previously impossible in Excel or Google Sheets due to size limitations.
2. Excel as a Tool for Ad-Hoc Analysis
One of the most accessible tools for ad-hoc data analysis is Microsoft Excel. With its widespread availability and user-friendly interface, Excel empowers analysts and business users alike to perform quick, on-the-fly data explorations.
Key Features for Ad-Hoc Analysis in Excel:
PivotTables and PivotCharts: Easily summarize large datasets to identify trends and patterns.
Data Visualization: Create charts and graphs to visualize data distributions and relationships.
Formulas and Functions: Utilize built-in functions for calculations, data manipulation, and conditional analysis.
Data Import and Transformation: Import data from various sources and use tools like Power Query (Get & Transform) to clean and reshape data.
What-If Analysis Tools: Use features like Goal Seek, Scenario Manager, and Data Tables to model different business scenarios.
Why Excel Remains Relevant:
Despite the emergence of more advanced analytics tools, Excel remains a staple in the toolkit of many analysts for ad-hoc analysis due to its:
Accessibility: Almost everyone has access to Excel, making it easy to collaborate and share findings.
Ease of Use: Familiar interface that doesn't require specialized training.
Versatility: Suitable for both simple and moderately complex analyses.
However, it's important to note that Excel has limitations when it comes to handling very large datasets or complex data structures. This is where tools like Gigasheet, Power Query, and Tableau Prep come into play, offering enhanced capabilities for more demanding ad-hoc analysis tasks.
3. Microsoft Power Query: The Data Shaping Powerhouse
Integrated into Excel and Power BI, Power Query is a data connection technology that enables you to discover, connect, combine, and refine data sources.
Key Features:
Data Transformation: Clean and reshape data from various sources.
Automation: Refresh data and transformations with a click.
Integration: Seamlessly works with Excel and Power BI.
Why Power Query for Ad-Hoc Analysis?
Power Query extends Excel's capabilities, making it a potent tool for ad-hoc analysis. You can connect to multiple data sources, merge them, and perform complex transformations without advanced programming skills.
4. Tableau Prep: Visual Data Preparation
Tableau Prep is a visual tool that helps you prepare your data for analysis. It simplifies common data preparation tasks, such as joins, pivots, and aggregations.
Key Features:
Visual Interface: Drag-and-drop functionality for data manipulation.
Immediate Results: See the impact of your transformations in real-time.
Integration: Designed to work seamlessly with Tableau Desktop.
Why Tableau Prep for Ad-Hoc Analysis?
If you're a visual thinker, Tableau Prep makes data preparation intuitive. It allows you to experiment with different data transformations and immediately see the results, facilitating a deeper understanding of your data.
Gigasheet in Action: A Closer Look
Let's circle back to Gigasheet and explore how it stands out as an approachable, highly scalable option for ad-hoc analysis.
Analyzing Data from a Warehouse
With Gigasheet, you can import large datasets directly from your data warehouse. This is perfect for analysts who need to work with real-time or historical data without the delays of data extracts or sampling.
Joining Data (VLOOKUP) from Flat Files
Need to combine data from different sources? Gigasheet's join functionality works like a supercharged VLOOKUP, allowing you to merge datasets on common keys effortlessly.
Working with JSON Data via Direct Upload
JSON files are common, especially when dealing with APIs or web data. Traditional spreadsheets struggle with JSON, but Gigasheet makes it easy. Directly upload your JSON files and start analyzing immediately. Don't miss their comprehensive guide on importing JSON to Excel to see how straightforward it can be.
Embrace the Power of Ad-Hoc Analysis
Ad-hoc data analysis is no longer a luxury—it's a necessity for businesses that want to stay competitive and innovative. By leveraging tools like Gigasheet, Power Query, and Tableau Prep, you can unlock insights hidden within your data and drive strategic decision-making.
So, the next time you're faced with a pressing business question, don't limit yourself to static dashboards. Dive into ad-hoc analysis and discover the breakthrough insights waiting beneath the surface.
Happy analyzing!
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